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It needs to be lower than 160 characters in order that it may be fully read when you see it in the SERP. Ideally, it should be less than 60 characters lengthy and may embody your main keyword, presumably your secondary keyword, and your brand's identify. The meta description should comprise your major keyword or a synonym. The description ought to embrace a key phrase. Images: Your content material should have at least one image that's optimized with its description. You will also want to incorporate alt textual content on the image, which is an outline of the image. In this text, we'll explore how one can create cornerstone content material that drives traffic and boosts SEO. We are able to examine their site’s traffic and optimization to that of their opponents. Trying to tackle too many keywords at once could negatively impression your seo as it often makes for un-centered and thin content material. This is when search engine customers put your company name directly into the search query. Schema markup is code (semantic vocabulary) that you place on your website to assist search engines like google and yahoo return more informative results for customers.



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